Performance Marketing
Fill Your Schedule With High-Quality Patients, Every Single Month
Generic advertising burns budget on the wrong people. Our healthcare performance system is built to reach patients who are already searching for exactly what you do, and turn them into confirmed, booked appointments
WHAT WE OFFER
Every channel, every platform, pointed at one goal: more of the right patients
Google Search Ads (PPC)
We put your clinic at the top of Google the moment a patient searches for the treatment you provide. Healthcare-specific keywords, tight negative-keyword filters, and call-and-appointment tracking tie every dirham of spend back to a booked appointment
Meta Ads — Facebook & Instagram
We reach patients by location, age, interest, and life stage before they’ve even started searching. Scroll-stopping healthcare creative, segmented audiences, and split-tested campaigns move people from “just saw it” to sitting in your booking flow
TikTok & Short-Form Video Advertising
Healthcare does unusually well on TikTok and Reels. We produce native-style video ads that teach, build trust, and drive bookings, reaching a younger, highly engaged audience most clinics never touch
WhatsApp Marketing & Patient Retargeting
WhatsApp is how patients across the UAE and GCC actually like to talk. We build WhatsApp-first flows, follow-up sequences for leads who went quiet, and retargeting that brings back the people who were interested but didn’t book, at a fraction of the cost of finding someone new
Email Marketing & Patient Retention Campaigns
Your patient database is probably your most wasted asset. We build automated sequences that wake up dormant patients, introduce new services, ask for reviews at the right moment, and keep your clinic in mind between visits
Patient Acquisition Funnels & CRM Automation
From first impression to confirmed appointment: dedicated landing pages, multi-step forms, automated WhatsApp and email follow-up, CRM integration, and live tracking dashboards. Nothing slips through
OUR PROCESS
How MSB Builds Your Patient Acquisition Engine
We study your current presence, your competitors, your patients, and your best service lines before a single dirham goes live
We design the whole structure — platforms, budgets, targeting, creative, copy, landing pages, tracking — around your specialty and location
Campaigns go live with tracking on from minute one. We watch performance daily and adjust to push appointments up and cost per booking down
A clear monthly read on exactly how many leads, calls, WhatsApp chats, and confirmed bookings your spend produced
Proof & Results
What MSB Delivered for Healthcare Clients in the UAE
Over a six-month campaign for a UAE healthcare provider, we generated 12,000+ leads across Google, WhatsApp, Instagram, and direct calls, took 38% local market share, and drove cost per appointment down to AED 28.86. Roughly 70% of those leads acted straight away, calling or visiting the clinic after seeing the ads we produced
Why Choose MSB?
Healthcare Ad Compliance
We know DHA advertising rules, Meta's health-claim policies, and Google's healthcare restrictions cold. Every campaign clears them
Call & Appointment Tracking
We follow the whole funnel, from impressions and clicks to calls, WhatsApp starts, form fills, and confirmed bookings, and tie it to real revenue
No Lock-In Contracts
We keep your business by getting results, not by trapping you in a long contract. The focus stays on measurable growth and straight talk
Cross-Platform Optimisation
Budget moves toward whatever's working this week, based on live data instead of last quarter's assumptions
Healthcare Performance Marketing FAQs
We work with clinics across a range of budgets. For meaningful results in the UAE healthcare market, we usually recommend a minimum monthly ad spend of AED 5,000–10,000, though it varies by specialty and location. We’ll give you a straight answer based on your goals
Most healthcare campaigns start generating leads within the first 7–14 days. Peak performance usually lands after 4–6 weeks of optimisation
Yes. Our creative production team handles the visuals, video, copy, and landing pages. Everything is produced in-house for healthcare clients